We’re not interested in pursuing metrics for metrics’ sake, we build campaigns and strategies that drive genuine engagement from your target audience. We’re all about quality over quantity.
Our starting point is always the audience, before we create any social content we strive to fully understand; who they are, which channels they’re using and what content they’re engaging with. Only once we fully understand this can we craft a strategy that will truly satisfy their needs.
We use social listening tools such as Pulsar and Buzzsumo to research what types of conversations are taking place online that are relevant and worth your brand joining.
Often we will utilise our influencer marketing expertise within our social media campaigns to further amplify the content we create and attract a new audience.
- Audience research
- Competitor research
- Social media calendar
- Social content design and creation
- Community management
- Monitoring and reporting