Our Digital PR campaigns combine our expertise across traditional PR and SEO to produce integrated campaigns with multiple benefits. These benefits include improved brand awareness, reputation management, increased traffic, authority links and improved organic rankings.
Our campaigns can include a variety of content formats to bring them to life from interactive content pieces or videos, to shareable games and quizzes, to offline stunts and events, to simple thought leadership and newsjacking. We don’t start with the format though – we start with the audience and the message that we know will resonate. All of these formats we have capacity to create either in-house or through one of our partners.
Whilst we specialise in online PR campaigns, these will often result in offline coverage as well which may fall into print or broadcast.
Our team have worked with a broad range of both consumer and b2b clients, in fact you’d be hard pushed to find an industry we haven’t worked in before. This means our journalist relationships also span different niches, ensuring we know exactly who to get you in front of.
Our campaigns are always tailored to the outcome or result that you’re wanting and we work with you to ensure you’re happy at every step of the process. The key focus for us is creating campaigns that will resonate with your target audience and that they can’t help but share and talk about.
Our Founder Laura has been delivering the Digital PR training at BrightonSEO since 2013, meaning she’s trained some of the biggest brands and agencies in the UK on how to implement successful campaigns.
- PR Strategy
- Campaign Strategy
- Asset creation
- Media Relations
- Influencer Marketing
- Newsjacking / Thought leadership placement
- Monitoring and reporting